The Philippine Department of Tourism, together with the Philippine Consulate General in San Francisco, kicked off its Bring Home A Friend (BHAF) Program with two events in October 2017.
The soft launching event held during the Undiscovered SF Creative Night Market on October 20, 2017 attracted a millennial audience along with travel and media partners. Night Market attendees at the SOMA Pilipinas cultural district enjoyed night of Filipino-inspired music and dance performances, martial arts demonstrations, and cuisines with a San Francisco twist.
The program was officially launched on October 27, 2017 at the Philippine Center Building in San Francisco, CA. PDOT-San Francisco Tourism Attaché Purificacion Suanding-Molintas enticed and explained the mechanics on how to join the program to an audience of Filipino-American community/association leaders and influencers, airline representatives, tour operators, and members of the media. PDOT Undersecretary Katherine De Castro shared a brief message urging them to invite their friends and debuted the Bring Home a Friend Music Video by DOT’s newest Tourism Ambassador Piolo Pascual.
BHAF is a referral incentive program that aims to encourage both Filipinos abroad and expatriates living in the Philippines to invite their international friends to come and visit the country. This program will run from October 15, 2017 to April 15, 2018.
To join, the sponsor can register online at bringhomeafriend.online and invite his/her friends through the website. A sponsor must be 18 years of age and above, a Filipino dual citizen living in the Philippines or abroad as residents or overseas contract workers, or a foreigner (expatriate) living in the Philippines permanently or temporarily for a minimum of six months prior to the program period. An invitee can be anyone holding a foreign passport or dual citizenship living abroad for a minimum of six months prior to the program period and has traveled to the Philippines during the specified program period.
Three (3) sponsors and their invitees will be selected to win through an electronic raffle draw in April 2018. Sponsors have a chance to win a Le Grand condominium unit in Eastwood, Philippines, or a brand-new Toyota Vios, Duty Free gift certificate worth 200,000 pesos (approx. 3,800-4000 USD). Invitees can win two roundtrip tickets 6-days/5-nights accommodation in Palawan, two roundtrip tickets 5-days/4-nights accommodation in Cebu, or two roundtrip tickets 5-days/4-nights accommodation in Davao.
To register as a sponsor, go to bringhomeafriend.online .
For more details, visit philippinetourismusa.com .
Like, follow, and support the official BHAF social media accounts:
Hashtag: #BHAF2 #bringhomeafriend
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